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Join The Vancouver Board of Trade for the official launch of the new book Sociable! How social media is turning sales and marketing upside-down.
It's not who you know but who knows you in today’s hyper-connected marketplace. Your brand is now owned by the consumer and the crowd, and in order to profit from this new dynamic, you need a solid strategy and set of principles to engage the marketplace.
Understanding the role social media and social networking play in this new dynamic is paramount to your future success as sales professionals, marketers, and corporations. In this fast-paced presentation Shane Gibson and Stephen Jagger, social media experts and co-authors of the brand new book Sociable! will share with the audience:
- The new rules of engagement in sales and marketing
- How anyone can become a global brand in their niche using social media
- Strategies and tips on influencing online "Thought Leaders"
- The top social media and networking tools for 2010 and beyond
- A seven step system for launching you and your company into the social media space
Who should attend: Sales and marketing professionals, communications teams, small business owners, and anyone interested in using social media to enrich their company’s brand.
About the authors: Over the past 15 years, Shane Gibson has addressed more than 100,000 people on stages in USA, Canada, South Africa and South America on the topics on sales performance, leadership, community engagement and using social media and networking to improve business performance. Stephen Jagger is an entrepreneur that has been starting businesses since high school. He is the co-founder of three successful technology businesses. Combustion Labs Media Inc., Ubertor.com (a real estate software company that provides websites and online marketing tools to thousands of real estate agents) and Reachd.com, a company that focuses on social media training.
Check out Chapter One of Sociable!
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